OUR DIFFERENTIATION
We Develop Purpose-Driven Firms and Leaders
Firms of all sizes are changing views on engaging leaders – with purpose being at the center. Purpose is an aspirational reason for existing that is inspirational and creates a call to action. The Brand Promise approach applies science-based principles to help firms:
o Discover their brand purpose
o Guide the leadership team individually and together in discovering their purpose
o Give leaders the space to identify and articulate their purpose
Connect personal and firm purpose
Run with hundreds of leaders in organizations of all sizes and cultures with 100% client retention
95%+ success rate with leaders changing behavior and renewing brands
Proven across cultures -- certified coaches in U.S., Latin America and Europe
Dual benefits of developing leaders and building company reputation
We Bridge Science with Practical Application
The Brand Promise methodologies were designed by a corporate reputation and executive presence leader with an organizational psychology background.
Methodologies are built on sound adult learning and logic models for sustainable application and principles from Lean Six Sigma; change and issues management; brand, corporate, product and service marketing; impression and image management; and behavioral science.
Our programs for firms and individuals are designed to flex – and fit into existing brand marketing, communications, learning and development and succession planning structures.
100% modular with ability to use tools situationally
Designed for in-person, virtual and self-paced learning
Certifications for HR, brand & communications professionals to run independently
Recent Testimonials
“I recently attended a Brand You workshop and walked away a radical, new approach for how I present myself. No longer do I feel defined by my position, instead, having been taught to focus on and highlight my area of expertise, and the value and insights I bring. Though it seems so simple, it proved to be a valuable lesson in how
“I view myself as a professional and represent my company. I have a clear, defined sense of self and who I am to the company.” – Senior Leader Participant from Fortune 500 Company
“The Brand You workshop and individual coaching was hands-down the BEST development program I attended in all of my time with the company. I still have my notes and my value proposition front with me for ready use.” – Leader in Fortune 100 Company
“It feels so good to go out and bring new value to my clients and create new revenue streams for my company. The Brand Promise approaches differentiate my firm and validate my own abilities as a CEO-level coach.” – Certified Coach